Life

Iconic Brawny Man Steps Aside for Women’s History Month

What does it mean to be strong? To be resilient? As the makers of Brawny paper towels, it’s our job to make sure the iconic Brawny Man – and the product he represents – embodies these traits.

And that’s why, in honor of Women’s History Month, The Brawny Man is temporarily stepping aside this March to showcase strong women and their impact on history (yesterday and today).

This might not seem like a big deal, but it’s a real change for a brand whose toughness has been represented by a plaid-clad guy for more than 40 years. So we are excited to bring this limited edition packaging design to Walmart customers. Who says a woman can’t take the place of the Brawny Man? Not us.

While simple, the idea that being strong isn’t limited to men was a new way for us to think about Brawny. And in that thinking, we found a connection with consumers that goes way beyond paper towels. As a result, the #StrengthHasNoGender initiative was born last year as an extension of the “Stay Giant” campaign for our paper towels.

This year, we found more inspirational stories to share. From the first African-American female combat pilot to a college student who developed an app that detects breast cancer, strong women are making a difference and breaking barriers in so many different fields. You can view these films on our website, and I encourage you to do so. These achievements inspire us all to reach higher and push further – no matter what barriers we may face. They’re truly inspiring stories, and they get to the core of what our brand is about.

But why these stories? Because we know that women are currently underrepresented in the fields of science, technology, engineering and math (STEM). Empowering women and girls in STEM seemed like a great way to inspire young women with our campaign. That’s why we partnered with Girls Inc., to encourage girls to participate in hands-on activities, explore, ask questions and solve problems. And because someday we want these same girls to consider a STEM job with a manufacturing company like ours, making Brawny stronger.

#StrengthHasNoGender is part of the evolution in the way we talk about our brand: that strength goes way beyond paper towels. Overall, we hope the campaign and packaging change promotes a conversation about what it means to be strong and resilient. We hope women and girls everywhere are inspired to pursue their dreams no matter what obstacles they face. And finally, we hope that one day, the notion that Strength Has No Gender will be universal – understood and accepted by everyone.

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Innovation

The Opioid Epidemic Has Changed Safe Disposal of Prescriptions

The opioid epidemic is as serious of a drug crisis as America’s ever seen. It’s so deep-reaching that nearly every community has felt its effects.

And while prescription pain medications are an appropriate treatment option for some, the reality is that unchecked supplies in the public pose a significant health concern. Just as prescription drugs should be prescribed carefully, they must be stored and disposed of carefully.

Providing a means for proper drug disposal is a fundamental way Walmart can help. Today, we announced a new, free, convenient solution for responsible opioid disposal, DisposeRx. It’s a first-of-its-kind solution and I’m so proud of our team and the work they’ve done to bring this simple means of disposal to our patients.

We know the person who was prescribed a prescription opioid medication isn’t always the only one who is at risk for misuse. This innovative option for medication disposal will help keep families and communities healthy, and DisposeRx is one more way we can make a difference.

Here are a few more reasons why we wanted to help with this critical issue.

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Life

In Case You Missed It: Our Favorite Stories from 2017

Last year, our news feeds were full of big moments.

In case you missed some of Walmart’s major events, we rounded up our Top 10 favorite stories of 2017 – from the impressive, to the heartbreaking, to the downright adorable.

Our Family Got Bigger and Better
It’s always a happy moment when a family grows. This year, we added exciting companies to our team like ModCloth, Bonobos, Shoes.com and Parcel. We also partnered with tech innovators like August Home, Google, Uber and Lord & Taylor, proving that when we strengthen our business in the right places, our customers win.

A Podcast About Retail (And All Things Related)
These days, you can find a podcast for just about anything. From whales to Wales, from weather patterns to whether the latest movie is any good, you can probably find it all in your favorite podcast app. In May, we launched a podcast of our own called Outside the Box where we brought together thought leaders and innovators of all backgrounds to talk about the ways they’re transforming technology, shopping and everything in between.

Virtual Reality – and a Few Cues From Football – Helped Train Our People
Inspiration can come from surprising places. With the same technology used by some major football teams, we started incorporating virtual reality training into our Academy programs across the country. It’s just one of the many ways Walmart Academies use tech to set up associates for success.

This 5-Year-Old Associate Stole Our Hearts
What do you call a preschooler who does an art project on working at Walmart? Our newest associate! Well, at least for a day. When 5-year-old Will Coffman’s dad shared an adorable picture on Twitter, a local store manager invited him in to help out (and try out the job).

We Made Great Value… an Even Better Value
Premium Ice cream, sustainable coffee and salon-quality hairspray all at everyday low prices? We made it happen. In 2017, we highlighted some private label products that go above and beyond in providing our customers an amazing value. Be sure to check them out, you may be surprised!

This Short Story Revealed a Much Bigger Impact
A lot goes on behind the scenes in this big retail business. Aside from bringing customers their favorite products at a great value, we work to make a difference year-round for people, communities and the environment. This year we had Walmart home office associate Kyle Jones break down the lengthy report for us. He did such a great job we wondered why we never thought of it before!

#MadeInUSA Helped Create Jobs Across the Country
In 2013, we announced a commitment to source an additional $250 billion in products made, assembled or grown in the U.S. From an eyeglass factory in Brooklyn to an inventor’s home factory in Opdyke, Illinois, we took 2017 to highlight suppliers that are creating change for American workers.

Shopping Got a Major Tech Upgrade
The world is navigating a cultural revolution into the digital age, and last year was a big year for tech in retail. Last year, our Online Grocery Pickup continued to grow as a customer favorite, and we opened new stores with some pretty exciting features. What’s more, our incubation arm Store No 8 moved like a startup to test better ways to shop.

Associates Came Together to Help Those in Need
After natural disasters destroyed homes across the U.S., we witnessed communities and associates come together in times of need. From Hurricane Harvey to Hurricane Maria, from earthquakes in Mexico to wildfires in California, we were proud to see Walmart associates use their unique skill sets to help those affected get back on their feet.

We Started With #HelloMyNameIs
Every year, our Shareholders meeting brings together exceptional associates from around the world. It’s always inspiring to see what our international co-workers are up to, but last June we heard a powerful story from an Asda associate who’s carrying on his late wife’s legacy, and we just had to share it.

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Business

CEO Doug McMillon's Note to Associates on Tax Savings

Happy New Year! I hope you and your families had a great holiday season. Thank you so much for all your efforts to serve our customers during our busiest time of the year. I know there were many smiling faces on Christmas morning and throughout the season because of you. Thank you for serving them so well and for helping each other to do it as a team.

We’ve got some really good news to share today. As you know, the President and Congress have approved a lower business tax rate. Given these changes, we have an opportunity to accelerate a few pieces of our investment plan. We plan to continue investing in you, in our customers through lower prices, and in our future--especially in technology to help improve your jobs and the experience for our customers.

So, we’re pleased to tell you that we’re raising our starting wage to $11 an hour for Walmart U.S., Sam’s Club, Supply Chain, eCommerce and Home Office hourly associates effective in February.

We’re also providing a one-time bonus to hourly associates that pays a larger amount the longer you’ve been with our company. Associates that don’t benefit from the new starting wage increase are eligible for the bonus and it will range from $200 to $1,000 depending on your length of service. As an associate who’s been with the company more than 25 years, I understand the value of experience and we all appreciate those of you that have helped build this company over the years.

I’m also excited to tell you that we’re making an important change to benefits by expanding our paid leave policy to provide full-time hourly associates with 10 weeks of paid maternity leave and six weeks of paid parental leave. This expanded parental leave also applies to salaried associates and to parents who adopt. We will also contribute $5,000 to the cost of adoption. I recently heard from two associates on this topic—one through an open door note and one at a town hall. Both pointed out how limited our policy was for adoptive parents so we’re happy to be addressing that concern now. Families are a priority to us and connecting with and caring for a new family member is obviously important.

As we look to the future and how we’ll win with customers, we’ll be assessing what additional investments are needed, and we’ll make those decisions with you, our customers, and our shareholders in mind.

Thanks again for everything you do. I’m proud of our progress and we have momentum. Let’s build on that in 2018!

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Innovation

Why We’re Helping More Customers Scan and Go

Our customers have made it clear: They want more ways to save time and money.

For many, Scan & Go is doing just that, and now we’re helping even more customers across the country save time with this fast, simple and easy way to check out.

That’s right. We’re expanding a test of our popular Mobile Express Scan & Go app to an additional 100 Walmart stores across the U.S. The app allows customers to scan and bag items, including produce, while they shop and pay directly with their phones. There’s no waiting in line at the register.

Scan & Go is currently being tested in a few select markets, including Dallas-Fort Worth, Orlando and Northwest Arkansas, and is expanding to stores in 33 states across the U.S. When customers launch the app, it automatically lists participating stores nearby.

The app is available on both Android and iOS devices and, just like shopping with Walmart Pay, it securely stores credit or debit card information for fast and easy checkout. Once customers are done shopping and have paid for their items, they simply walk through the Mobile Express lane on their way out.

Not only does Scan & Go save time by letting people skip the register, it also helps make staying on budget easier. Customers see the price of individual items as they scan them along with a running total.

As part of the test, some Walmart stores have been outfitted with Scan & Go kiosks where customers can pick up easy-to-use handheld devices. This allows them to try out the service before downloading it to their phones.

Based on feedback from our customers and associates, we’ve made Scan & Go an even better way to shop, with many rating it their preferred way to check out in-store. Did I mention it’s also available in all of our Sam’s Club locations nationwide?

Scan & Go is one of many options we’re testing to give our customers the shopping experience they are looking for. We continue to listen, test and learn – all to give our customers more options to shop how they want while also helping them save time.

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