Innovation

Trade in used video games for Walmart credit

By  Justin Williamson, Director, Entertainment, Walmart March 18, 2014

Walmart Customer Shops for Video Games

There are almost a billion video games, sitting unused in homes across the United States.  Starting next week, those games can be traded for eGift cards at Walmart.

Walmart already has the second-largest market share in the video game industry, and with more than 110 million gamers in the U.S., we see enormous potential in the $2 billion pre-owned video game business opportunity.

New releases will still remain the focus of our business, but we’re excited to give customers the option to buy used games in great condition.  When we disrupt markets and compete, our customer wins. Our strategy is to pay more for used games, sell new and used games for less, and give our customers the flexibility to spend their money how they want.


Customers will be able to apply the trade-in amount for their video games immediately toward the purchase of anything sold at Walmart and Sam’s Club, both in stores and online. And as you know, a Walmart gift card is pretty much cash…you can buy a new game, groceries, socks, TVs, a bike and more.

Starting this summer, customers will be able to purchase “Certified Pre-Owned” video games in our stores and on Walmart.com. This is a new category for us and something our customers have been asking for.

Trade-in for Wii, Xbox, PS4 and other games starts today for Walmart associates and trade-in begins March 26 for customers at more than 3,100 stores nationwide.

Learn more about how our video game trade-in works: news.walmart.com/videogames

Read more from Justin Williamson

23 Comments

Christian DixonMARCH 18, 2014 10:17 PM

Before I waste my time bringing in 40 Xbox 360 games to Walmart, I need to know if they are going to give me more than $2 or $3 each for them. How about a list og games and trade-in values?

FLAG Reply
Chad MitchellMARCH 19, 2014 11:26 AM

Christian - Thanks for your comment. Please visit http://walmart.cexchange.com/Online/Gaming/index.rails to get a trade-in estimate.

FLAG Reply
Lisa BurrowsJUNE 20, 2014 1:13 PM

I attempted to copy paste this link and it's invalid..

FLAG Reply
Walmart Staff
WalmartJUNE 23, 2014 8:17 PM

Hey Lisa, Please try with this link and let us know if it works for you: http://walmart.cexchange.com/Online/Gaming/index.rails

FLAG Reply
Janet CoffieldMARCH 20, 2014 9:52 AM

Wow! I wonder if this will fly? lol It is tempting. :)

FLAG Reply
Show more comments

Related Posts

For Customers, a New Way to Choose Health Insurance

By Marcus Osborne, Vice President, Payer Relations, Walmart U.S. Health & Wellness

Simplifying Access to Digital Movies

By Gibu Thomas, Senior Vice President, Mobile and Digital, Walmart Global eCommerce

For Smarter Security, a Smarter Walmart MasterCard

By Mike Cook, Walmart & Chris McWilton, MasterCard

Walmart.com is Getting a New Look

By Ben Galbraith, VP, Global Products, Walmart Global eCommerce

Why Do Ice Cream Sandwiches Melt Slowly? Here's the Scoop.

By Cary Frye, VP, Regulatory and Scientific Affairs, International Dairy Foods Association

@WalmartNewsroom

There's something lurking in the dark this #Halloween. http://t.co/aOMQioyKKI

By Walmart Newsroom

9:33pm October 31, 2014

@CodAWNews Get 50% more for your trade-in's when you trade in for #CoDAW at Walmart 11/3-4: http://t.co/jtco09OU1f

By Walmart Newsroom

5:55pm October 31, 2014

Try these spooky treats and eats this #Halloweekend. They're sure to please! http://t.co/vFcx2L0IyY

By Walmart Newsroom

4:18pm October 31, 2014

Most Popular

Associate Wins $1 Million in Lottery, Plans to Keep Working

By Emily Schmid, Sr. Manager, Walmart Digital Communications

Trade in used video games for Walmart credit

By Justin Williamson, Director, Entertainment, Walmart

5 Easy Tips for a Spook-tacular Kids' Halloween Party

By Nicole Presley, Walmart Mom Blogger, PresleysPantry.com