Lifestyle

Mom Knows Best

By  Walmart Staff May 10, 2014

Mom Knows Best Parade Magazine

This is an excerpt from the May 2014 edition of Parade Magazine, by Alison Gwinn and Lan Truong.

If you want a window into American families today, ask a mom to describe her life. This is what you’ll hear: “Nonstop.” “Overwhelming.” “Chaos.” But you’ll also hear this: “Grateful.” “Blessed.” “Fulfilled.” To mark the 100th anniversary of Mother’s Day, in partnership with the Walmart Moms Research Project*, Parade Magazine conducted in-person interviews and polled 1,000 moms to understand what matters most to them in 2014.

Here are a few highlights:

Moms Have a Lot on Their Plates
47% help their kids with their homework every night

They Keep Their Family Close
78% eat dinner together with their kids most nights every week

They Are Confident That They’re Doing a Good Job
38% consider themselves a better mom than their own mothers

Read more at Parade.com and hear directly from moms on whether they’re saving for their kids’ college education, how they feel about the effects of the recession…and what they wish they had done differently. Get the full story.

* The Walmart Moms Research Project, which began in 2009, sheds light on a critical group of swing voters (defined as women with a child under 18 at home, who have shopped at Walmart at least once in the past month). Learn more at Parade.com
Read more from Walmart Staff

Be the first to comment on this article

Related Posts

What Really Happens on Black Friday at Walmart

By Armando Robles, Claims Supervisor, Store 2902, Framingham, Mass.

Just in Time for Turkey: Easy Dining Room Style

By Max Wilker, Better Homes and Gardens Style Director

A Thanksgiving for Every Table

By Anna Taylor, Director, Walmart Digital Communications

Make Your Home Ready for Holiday Guests

By Max Wilker, Better Homes and Gardens Style Director

Why I’m Thankful for Friendsgiving

By Tabatha Hunter, Copy Manager, Private Brand Packaging, Walmart

@WalmartNewsroom

Why you should be celebrating #Friendsgiving this year http://t.co/sQ9z8vHQwH (h/t @AskMen)

By Walmart Newsroom

6:18pm November 24, 2014

Watch: These #CA associates shared their excitement and commitment to our Checkout Promise over the weekend. http://t.co/D7OcSw6neH

By Walmart Newsroom

3:28pm November 24, 2014

Walmart welcomes former @AmericanAir chairman Tom Horton to its Board of Directors http://t.co/DKDaYjW3M6 $WMT

By Walmart Newsroom

7:49am November 24, 2014