Business

#PattiPie, New Cobblers and the Evolution of Our Bakeries

When Patti LaBelle’s Sweet Potato Pie hit Walmart stores last fall, the demand for #PattiPie became so high we could barely keep enough of them on the shelves.

As a merchant for our fresh bakery, this was exciting news. It proved that the work by Kinna Thomas, our senior buyer of cakes and pies, and our entire team to provide premium goods baked with high-quality ingredients was not going unnoticed.

It also proved that taking the extra time and effort to think outside of the box whenever we’re developing bakery goods makes a real difference to our customers. Taking it to the next level for this holiday season, Kinna was reviewing Ms. LaBelle’s cookbooks and stumbled across one of her famous cobbler recipes. We knew how important it was to hit the mark perfectly.

After testing and trying out the product, I’m excited to announce that together, we’ve cooked up three premium cobblers in peach, apple and mixed berry flavors for #PattiPie fans to enjoy, starting Sept. 2. Not only are they packed full with quality fruit, they’re baked with two crusts – one on top and one on bottom – to ensure that sugary crisp bite.

Knowing that most cobblers on the market today are frozen, we worked to find the right supplier to create a unique fresh version. Turns out we had the right company with us all along: Twin Star Bakery out of Houston, who currently makes a number of decadent items for Walmart, including oversized sandwich cookies and specialty dessert cakes. As a matter of fact, the cobbler expansion will bring over a hundred new jobs to their factory.

In addition to the cobblers, we’re also bringing Ms. LaBelle’s apple pecan cake and sweet potato pound cake to select stores. The sweet potato pound cake was a joint venture to with a small Philadelphia business, Brown Betty Dessert Boutique. We will offer this delicious Southern-style treat in select stores in the Northeast.

The success of Patti’s sweet potato pie – and the resulting expansion of her personal recipe-based product line – is just one example of how we are working to transform our fresh bakery offerings through innovation. We are so proud to offer amazing new items across our entire bakery. Just last year, we added about 60 new items and we continue to innovate. Today, more than half of our items are prepared in our stores, and we’ve enriched our teams across the country with bakery technicians who’ve been training and helping our store associates to ensure everything comes out exactly right. On top of that, we’re simplifying our processes so that we can bake many different items at one temperature, allowing us to produce more fresh-baked goods for our customers every day.

It’s a sweet time to work in Walmart’s fresh bakery, and we’re excited to see our customers’ reactions as we work to deliver every ingredient just right.

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Opportunity

Introducing the All-New WalmartCareers.com

With more than 4,600 locations in the U.S. – and online shopping, too – odds are most of us have connected with Walmart at some point in the last year.

But helping our customers check off grocery lists and wish lists wouldn’t be possible without one important thing: our people.

Delivering on this expectation every day requires a lot of support not just on the front lines at our stores, but also behind the scenes at our fulfillment and distribution centers and corporate offices. Walmart is a place where anyone can build a career, and it’s my role to ensure job seekers know about the opportunities that exist.

One way we’re doing that is through the recently refreshed WalmartCareers.com. But what else is there to know about working for Walmart? Here’s a short list.

1. Expect the unexpected.
Careers at Walmart are as individual as the people who work here. We employ a wide range of roles from store managers and software engineers to pharmacists and pilots.

Our CEO Doug McMillon is well known for working his way up from unloading boxes in a warehouse to where he is today, and he’s just one of many associates who found their dream job among the many opportunities here at Walmart.

2. Counting on success.
Employing more than 2 million associates worldwide – 1.5 million in the U.S. alone – is a huge responsibility. However, the size of our workforce is just one number worth knowing. Here are several other stats that make us proud:

  • More than 75% of our store management teams started as hourly associates.
  • We promoted 200,000 U.S. associates last year to jobs with more responsibility and higher pay, and more than 9,000 hourly associates were promoted to salaried managers.
  • More than 225,000 associates will graduate from our Academies training program by the end of 2017 – emerging prepared to better serve customers, lead teams and take the next step in their careers.

3. Digital first.
With more than 1.6 million visitors each month, WalmartCareers.com is a first impression for many candidates – and we want it to be a great one. The site was recently redesigned to:

  • Invite visitors to experience our culture.

From day-in-the-life videos to real images of our offices and associates, the site opens our doors and invites visitors to experience Walmart like never before.

  • Make it easy for applicants to find their perfect fit.

With so many opportunities available, finding the perfect role can be challenging. We used this as inspiration for the newly designed site navigation, department pages and job search.

  • Showcase our commitment to innovative digital experiences.

We love the unexpected (and the delightful!), and the refreshed careers site is one way we are showcasing our efforts to create great, immersive experiences for our candidates.

4. The future’s so bright.
Through our physical locations and digital capabilities, we’re committed to creating an easy and time-saving shopping experience for our customers. But whether it’s online grocery pickup or changing our in-store setup, we can’t make that happen without bright people to drive innovation and bring ideas to life.

Technology will continue to change the world around us, and associates at all levels are helping us change with it. As I’ve heard our CEO say, “Bring it on.”

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Business

Northern Lights: Meet the Warm-Hearted Associates of Alaska

It takes a special team to stay happy in one of the coldest, darkest places in the country.

Even at temperatures of -30 F, associates in Alaska keep customers — and each other — smiling by taking outstanding customer service to the extreme.

Braving the Elements
At -30 F, common tasks like unloading trucks become an arctic adventure. Five minutes into the job, icicles are already forming on the flushed faces of these associates.

“It doesn’t matter if you’re an assistant manager or a sales associate,” said department manager for fabrics, crafts, and stationery, Chelsea Campbell. “We all share the responsibility of getting the job done for our customers.”

Service for Those Who Serve
This February marked 30 years of service for Command Sgt. Maj. Vento Collins, customer host at Store 2722 in Fairbanks, who started at the store in September as part of his transition away from active duty. The area’s strong military presence means that many families in Fairbanks are from other places.

“They’re not used to the conditions up here,” Vento said. “So they count on us to help them prepare for life in Alaska’s interior. We’re here for them, day and night.”

Ever-ready
Automotive associate Jessie Smith helps customer Cynthia King with 150 pounds of dog food for her three large-breed dogs.

“These associates are always ready to help,” Cynthia said. “That’s why I shop here.”


“I’ve lived in Fairbanks for 75 years,” said Pat Johnson, customer (shown left), with Dominique Green, department manager, furniture. “The associates here are so helpful.”


Alaska Bush Program
Across the state, many people – especially native populations – live in areas that can't be reached by road or ferry. Many don’t have access to the internet, and even for those who do, typical online shipping services wouldn’t make it to their homes.

That’s where the Bush Program comes in, serving customers who need everyday products — or even help with Christmas shopping — in these remote areas. Store 2722 in Fairbanks, Store 2071 in Anchorage, and Store 2710 in Ketchikan all have Bush programs.

“We serve the entire state,” says Trish Stipe, Bush department sales associate in Fairbanks. “The farthest customer would probably be about 600 miles from Fairbanks on the tiny island of Little Diomede.”

The Bush team in Fairbanks can take orders by phone, fax or email. Associates pick the requested items from the floor, ring them up, package them and process them through postage. They then divide the packages into zones by ZIP code, put them on a pallet, and wrap the pallet. The U.S. Postal Service delivers the pallets by plane or boat. (Except to places like Little Diomede Island, where planes don’t go — a helicopter or boat-plane has to deliver those packages.)

“Mostly, we are shipping nonperishable items,” Trish said. “Many of the people in these areas survive by hunting, fishing, and gathering berries.”

The team takes about 10 to 20 orders by phone each day. Another 10 or so Bush customers self-shop—that is, they make their own way to the store to shop and then have the Bush team ship their items back to their homes. Store 2710 in Ketchikan offers self-shop, takes phone orders, and typically serves customers closer to its specific region of the state. Store 2071 in Anchorage processes self-shop orders only and tends to serve the whole state, like the Fairbanks store does.

The Bush team’s favorite part of the program?

“We get to shop for customers,” Trish said. “One customer calls every December and asks us to Christmas shop for his family. He tells us the ages of his children, gives us a budget, and we take care of the rest. We’ll even stuff stockings!”

Editor’s note: A version of this story originally appeared in Walmart World, the magazine for Walmart associates.

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Life

Iconic Brawny Man Steps Aside for Women’s History Month

What does it mean to be strong? To be resilient? As the makers of Brawny paper towels, it’s our job to make sure the iconic Brawny Man – and the product he represents – embodies these traits.

And that’s why, in honor of Women’s History Month, The Brawny Man is temporarily stepping aside this March to showcase strong women and their impact on history (yesterday and today).

This might not seem like a big deal, but it’s a real change for a brand whose toughness has been represented by a plaid-clad guy for more than 40 years. So we are excited to bring this limited edition packaging design to Walmart customers. Who says a woman can’t take the place of the Brawny Man? Not us.

While simple, the idea that being strong isn’t limited to men was a new way for us to think about Brawny. And in that thinking, we found a connection with consumers that goes way beyond paper towels. As a result, the #StrengthHasNoGender initiative was born last year as an extension of the “Stay Giant” campaign for our paper towels.

This year, we found more inspirational stories to share. From the first African-American female combat pilot to a college student who developed an app that detects breast cancer, strong women are making a difference and breaking barriers in so many different fields. You can view these films on our website, and I encourage you to do so. These achievements inspire us all to reach higher and push further – no matter what barriers we may face. They’re truly inspiring stories, and they get to the core of what our brand is about.

But why these stories? Because we know that women are currently underrepresented in the fields of science, technology, engineering and math (STEM). Empowering women and girls in STEM seemed like a great way to inspire young women with our campaign. That’s why we partnered with Girls Inc., to encourage girls to participate in hands-on activities, explore, ask questions and solve problems. And because someday we want these same girls to consider a STEM job with a manufacturing company like ours, making Brawny stronger.

#StrengthHasNoGender is part of the evolution in the way we talk about our brand: that strength goes way beyond paper towels. Overall, we hope the campaign and packaging change promotes a conversation about what it means to be strong and resilient. We hope women and girls everywhere are inspired to pursue their dreams no matter what obstacles they face. And finally, we hope that one day, the notion that Strength Has No Gender will be universal – understood and accepted by everyone.

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Opportunity

Why I’m Confident About Being a Catalyst for Change

I am a woman of Walmart. There are more than a million of us across the globe. We're a part of everything this company does.

From producing and stocking your Great Value morning coffee to designing the systems that allow you to order from your couch while finishing a cup with a loved one, we are there.

Celebrating International Women's Day yesterday was the perfect time to reflect on the opportunities I've had here. The list is long and it grows every day. In my six years with this company, my coolest opportunities have been working with our stores and clubs. Because my job is based at Walmart’s home office, having the opportunity to work side-by-side with our people on the front line (more than a million in the U.S. alone!) is enlightening and empowering. And it has certainly helped build my confidence as a female leader. I've met many women of Walmart in various roles from Bentonville, Arkansas, to Shenzhen, China. One thing they've all had in common is confidence. Confidence to represent the No. 1 company in the Fortune 500, confidence to make a difference in people’s lives, confidence to think differently and confidence to challenge the status quo.

We still have diversity and inclusion work ahead of us to ensure every woman at Walmart feels the same way. This week we took another step in that journey, by announcing our commitment to continuing to accelerate diversity, inclusion and gender equality as our CEO Doug McMillon joined Catalyst CEO Champions for Change. This is an important transformational opportunity for Walmart and the more than 40 other companies on board, as not only are they making bold organizational and personal commitments to continue to accelerate inclusion, but they also will transparently report their companies’ collective progress.

So yesterday I added another cool opportunity as a woman of Walmart to my list: The opportunity to help transform our company by making a personal commitment to diversity and inclusion. And I'm feeling pretty confident about the journey ahead.

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